Feedoptimise Use Cases
Find out the most common use cases of our platform
Feeds Management
Create and manage your feeds across any marketing channels with ease
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Create and manage
Easily create and manage feeds for any channel, in any format or specification including custom ones.
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Improve and optimise
Easily filter and optimise your feed’s data to enhance campaign performance and ROAS.
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Automatically keep all feeds up to date
Automatically keep your feeds up to date and share them with partners and channels using any connection method available.
Content Optimisation
Optimise your feed’s data with automated rules and the latest AI models
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Enrich your titles
Enhance your titles with AI by extracting unique selling points from your content and enriching them with AI-driven insights.
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Create better descriptions and product types
Use modifiers to generate descriptions and detailed categorisations from other feed elements, or let AI handle it for you.
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Measure your changes
Easily track the impact of your changes and run A/B test experiments.
Content Generation
Don't miss any attributes, let AI handle it for you or use automated rules to fill in the gaps
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Fill in the gaps
Create missing attributes on the fly by extracting or reformatting existing ones, or by letting AI to handle it for you.
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Translate your content
Translate your content into multiple languages to reach a wider audience and expand into new locations.
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Test your new content against the old
Test your new content against the old one to measure performance and effectiveness.
Performance Optimisation
Optimise your campaign's ROAS with dynamic reporting, advanced labeling features, and actionable insights
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Feed monitoring
Monitor your feed's performance across all attributes using our reporting engine.
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Performance-based labeling
Create dynamically updated custom labels to segment your campaigns based on item performance.
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Actionable insights
Automate campaign goals based on item performance, ensuring top-performing products receive appropriate budgets and attention.
Store Migrations
Migrate your item details from one platform to another with just few clicks
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storefront
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Internationalisation
Expand your reach globally and comply with all international feed requirements
Performance Monitoring
An item-centric data feed reporting and analytical engine that enables customisable business intelligence insights
Clicks
CTR
CPC
Trends
CPA
ROAS
Impressions
Engagement Rate
Quality Score
Bounce Rate
Lifetime Value (LTV)
Stock
Stock fragmentation
Position
Price
Discount amount
Discount rate
Profitability
Basket abandonment
Demand
Potential
Plus way more
way, way more!
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Report on anything
Generate reports using any available metrics from your tracking solutions, or customize your own for deeper insights.
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Access all available metrics
Generate reports including any metric from your data sources - Google Analytics, Google Ads, Shopify, WooCommerce, custom sheets, and more.
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Get alerted
Import your metrics into feeds or data sources to set up alerts and notification rules using analysers.
Data Analytics
Segment and analyse your data to generate insightful visual filters and reports
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Segment and classify
Data distribution and heatmaps allow you to easily get a sense of your various attributes and value clusters.
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Track data changes over time
Monitor sales events, discounts, new items, and other updates to stay informed about data changes in real time.
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Select from predefined settings
Use predefined reports, customise them, or create your own tailored to your specific dataset.
A/B Testing
Modify your feed content in multiple ways and run A/B tests to identify the best-performing versions
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Test text
Generate new titles, descriptions or any other text-attributes using AI or attribute-based rules and measure their impact with our reporting functionality.
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Test images
Experiment with different images in your gallery or add promotional overlays using our Image Editor.
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Automate and measure
Stack and schedule your version changes and deployment rules for seamless updates.
Automated Feed Audits
Identify and continuously monitor your feeds statuses and quality to ensure optimal performance
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Quality assurance built-in
Set up reports against any of your data feed attributes enabling you to monitor for any issues and to be notified should they occur.
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Predefined & custom reports
Choose from predefined reports, such as title length, or create your own to start monitoring data quality with a single click.
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Use frontier AI models
Use AI to conduct advanced audits on any attribute and generate visual reports using leading AI models.
Bulk Image Editing
Edit images in bulk and design custom templates using an intuitive drag-and-drop interface
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Improve your images
Enhance your images with comprehensive editing, advanced modifications, and customizable templating tools.
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Increase CTR
Design image templates for an eye-catching banners conveying up-to-date dynamic promotional messaging.
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Optimise your templates using AI
Generate backdrops, remove backgrounds, enhance quality and sizing.
Dynamic Items Labeling
Segment your marketing campaigns using custom labels for better organisation and performance
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Using dynamic data sources
Connect your Google Analytics or Google Ads accounts to access key metrics such as top converters, high CTR, and more.
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Using data rules
Label items based on attributes such as sale status, newly added items within a set timeframe, best sellers, specific categories, and more.
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Using external sources
Import data from external sources such as Google Sheets, CSV files on cloud storage, URLs, SFTPs, APIs, and more.
